Come for a coffee,
leave with a home.

At Coffee Cake & Real Estate, You Have Options

Palm Beach Luxury Real Estate with Options

Your home. Your strategy. Your terms.

Choose who represents you. Choose the level of marketing that fits your property, your goals, and your comfort level. Our 1%, 2% and 3% listing options combine personal representation with three distinct levels of exposure.

From Jupiter to the Keys, we have you covered.
With a special focus on Palm Beach Island (33480) and Avenir in Palm Beach Gardens, plus West Palm Beach, 33405 and 33412.

Every option includes strategic pricing, personal representation, expert negotiation, and closing coordination. What changes is the depth of the marketing campaign.

Fee clarification: The advertised 1%, 2% and 3% options are listing-side fees calculated on the sale price, not total transaction costs. Any seller-paid buyer-broker compensation is separate and subject to agreement. All commissions are negotiable and are not set by law. Services and terms are specified in the written listing agreement.

1%

Signature

Great Exposure

A focused campaign with professional marketing and personal attention.

  • Strategic pricing and personal representation
  • Professional photography
  • MLS and major real estate website distribution
  • Open houses and broker previews
  • Expert negotiation and closing coordination

2%

Premier

Enhanced Exposure

Everything in Signature, with a broader campaign built around your property.

  • Dedicated property website
  • Professional photography, drone imagery and floor plans
  • Boosted social media and targeted digital campaigns
  • Designed property brochure
  • Enhanced portal placement where available
  • International MLS exposure

3%

Estate

Maximum Branded Exposure

Everything in Premier, with a property brand campaign designed for exceptional homes, especially those above $3 million.

  • A 30–90 second property film
  • Promotion on connected TV, YouTube and streaming platforms such as Roku
  • A hardcover coffee-table book showcasing your property
  • Magazine advertising
  • Expanded paid social promotion

Let’s talk through your options.

Coffee Cake and Real Estate

Mark Whitehead: 305-849-5616
Brie Segota: 305-588-3515
brie@coffeecakeandrealestate.com

Percentages shown are listing-side fees. All commissions are negotiable and are not set by law. Buyer-broker compensation, if any, is separately negotiated. Services, placements and campaign scope are specified in the written listing agreement.

See How Much You Could Save

$
$1M $200M
Example Listing-Side Fee $30,000 3% comparison assumption
Our 1% Listing Option $10,000 Listing-side fee only
Illustrative Fee Difference $20,000 Based on the rates shown

In this example, the listing-side fee difference is $20,000.

This illustration compares a hypothetical 3% listing-side fee with our 1% listing option at the same sale price. The 3% rate is an example, not a standard or required commission. We also offer 2% and 3% listing options with different marketing services. All commissions are negotiable and are not set by law. Buyer-broker compensation, if any, is separately negotiated and excluded from this calculation, as are other transaction costs. Actual savings depend on the fees and terms agreed upon. Services and terms are specified in the written listing agreement.

in combined career sales

Combined career closed sales of Mark Whitehead and Brie Segota, including outside Florida

Seaside clock tower framed by palm trees

Palm Beach

Aerial view of beachfront condos along turquoise ocean

South Palm Beach

Resort pool with fountains and flowering pergola

Avenir

Luxury house with palm trees and lit entrance

Palm Beach Gardens

Dusk city skyline reflected on calm waterfront

West Palm Beach

Aerial view of beach, inlet, and ocean

Manalapan

Waterfront golf course with sand bunker and palms

North Palm Beach

Red lighthouse on tropical shoreline with clear water

Jupiter

Aerial view of equestrian estate with riding arena

Wellington

Aerial view of Miami Beach and Biscayne Bay

Bal Harbour

Ivy-covered Mediterranean mansion with fountain

Coral Gables

Aerial view of coastal city with marina and bay

Coconut Grove

White lighthouse on tropical coastline with palms

Key Biscayne

Palm trees framing skyline at sunset over water

Brickell

Ivy-covered manor house with formal gardens

Private Collection