COFFEE CAKE & REAL ESTATE
Palm Beach Luxury Listing Agents With Options
1% • 2% • 3%
Your home. Your goals. Your choice. Select the level of professional representation and marketing exposure that fits your property.
We Do Not Simply List Properties. We Position Them.
Coffee Cake & Real Estate gives Palm Beach sellers something most traditional brokerages do not: a genuine choice. Every home is different, so every seller should not be forced into the same commission and marketing package.
Mark Whitehead and Brie Segota combine local Palm Beach knowledge, personal representation, professional negotiation and modern luxury marketing. From Palm Beach Island and West Palm Beach to Avenir, Palm Beach Gardens and Jupiter, our goal is straightforward: present your property correctly, reach qualified buyers and negotiate from a position of strength.
Choose Your Level of Exposure
Strategic Pricing & Exposure
- Strategic pricing and property positioning
- Personal representation and negotiation
- Professional photography
- MLS and major real estate website distribution
- Signs, open houses and broker outreach
- Transaction guidance through closing
Enhanced Exposure
- Everything included in the 1% program
- Dedicated property website
- Professional photography and drone imagery
- Floor plans and enhanced presentation
- HeyBrie AI marketing campaign
- Dedicated initial digital advertising budget
- Boosted social media promotion
- Eight-page property brochure
- International MLS exposure
Maximum Branded Exposure
- Everything included in the 2% program
- 30–90 second cinematic property film
- Connected TV, Roku and YouTube promotion
- Expanded paid social media advertising
- Custom coffee-table property book
- Magazine and branded-property exposure
- Luxury campaign created around the individual home
Local Palm Beach Representation
Palm Beach Island — 33480
Luxury positioning for estates, waterfront residences and condominiums requiring discretion, intelligent pricing and polished presentation.
Avenir & Palm Beach Gardens
Local guidance for new construction, resale homes and luxury communities throughout Avenir and Palm Beach Gardens, including 33412.
West Palm Beach — 33401 & 33405
Professional representation for downtown condominiums, waterfront properties, historic neighborhoods and luxury estates.
Jupiter
Representation for Jupiter waterfront, golf, country-club and luxury residential properties.
Property Positioning
We examine the home, its competition, ideal buyer and strongest marketable advantages before recommending a campaign.
Your Choice
You decide which level works best for you. We explain the options clearly and confirm every service in writing.
Experience, Strategy and Personal Representation
Frequently Asked Questions
Are Coffee Cake & Real Estate’s commissions negotiable?
Yes. All real estate commissions are negotiable. The 1%, 2% and 3% options describe the listing-side fee and corresponding marketing program selected by the seller.
Is buyer-broker compensation included?
No. Any buyer-broker compensation offered by a seller is separate and negotiable. It is not included in the listing-side percentages displayed on this page.
Is the 1% option still full service?
Yes. The 1% program includes personal representation, strategic pricing, professional photography, MLS distribution, negotiation and transaction guidance. The 2% and 3% programs add progressively broader marketing exposure.
Which program should a luxury-home seller choose?
That depends on the property, price range, competition and intended buyer. Coffee Cake & Real Estate will review the home and explain which level of exposure is most appropriate. The seller makes the final choice.
What areas do you serve?
Our primary focus includes Palm Beach Island, West Palm Beach, Palm Beach Gardens, Avenir and Jupiter, with broader service extending through South Florida.
Your Home. Your Goals. Your Choice.
Speak directly with Mark Whitehead or Brie Segota about positioning your property for sale.
Mark: 561-277-0666 | Brie: 305-588-3515
123@coffeecakeandrealestate.com
REQUEST A CONFIDENTIAL CONSULTATION
Listing-side fees shown. Buyer-broker compensation, if offered, is separate and negotiable. Services, eligibility, advertising and program terms are confirmed in the written listing agreement. All real estate commissions are negotiable. Coffee Cake And Real Estate Corp. | Licensed Florida Real Estate Broker | BK 3459476.